Demand Generation Manager

Job Summary

A company is looking for a Demand Generation Manager II to lead Field Marketing and Account-Based Marketing efforts across a North American territory.

Key Responsibilities

• Develop and execute Account-Based Marketing strategies tailored to the territory
• Lead the planning and execution of regional events and co-marketing opportunities
• Collaborate with sales teams to align marketing initiatives with business objectives

Required Qualifications

• 5+ years of experience in field marketing, ABM, or related roles within a SaaS environment
• Bachelor’s degree in Marketing, Business, or a related field
• Experience with marketing automation tools and CRM systems
• Strong understanding of the North American SaaS market
• Proven experience in planning and executing successful regional events