Director of Digital Marketing

Job Summary

A company is looking for a Director of Digital Marketing & eCommerce.

Key Responsibilities

• Manage digital marketing efforts, including online marketing, website management, and promotional campaigns for furnished apartments
• Oversee eCommerce initiatives, ensuring effective site navigation, content development, and booking funnels
• Analyze performance metrics and optimize campaigns to drive engagement and revenue growth

Required Qualifications

• 7-10 years of experience in digital marketing within the hospitality industry
• Strong understanding of digital marketing metrics such as CPC, CTR, and ROAS
• Proven leadership experience in managing large eCommerce projects
• Extensive knowledge of eCommerce technology and analytics
• Ability to prioritize and articulate high-impact initiatives effectively