Head of Marketing

Job Summary

A company is looking for a Head of Marketing to develop and execute integrated marketing strategies for its portfolio of home services brands.

Key Responsibilities

• Lead the strategy and execution of an integrated marketing program to drive revenue growth and customer acquisition
• Optimize the customer conversion funnel through various marketing channels
• Hire and oversee a marketing team to support the company’s growth and manage external partners

Required Qualifications

• 8+ years of experience in progressive marketing leadership roles, preferably in multi-site home services
• Expertise in marketing for need-based services and understanding customer needs
• Proven experience in multi-location marketing strategies for multiple brands
• Strong background in direct marketing metrics, segmentation, and data analysis
• Innovative and entrepreneurial mindset suitable for a fast-paced environment