Marketing Automation Specialist

Job Summary

A company is looking for a Marketing Automation Specialist in Lititz, PA.

Key Responsibilities:

• Help develop marketing automation systems and capabilities
• Move data from warehouse to marketing automation tool for campaigns
• Collaborate to optimize marketing channels using data analysis

Required Qualifications:

• Bachelor’s Degree in Marketing, Analytics, Economics, Finance, or Data Science
• 3+ years of experience in analytics, preferably in ecommerce
• 3+ years of experience with a marketing automation tool
• SQL proficiency for scalable queries
• Experience in web analytics, attribution modeling, audience building, and data visualization preferred