Vice President of Marketing

Job Summary

A company is looking for a Vice President of Marketing to develop and execute a comprehensive marketing strategy focused on demand generation and revenue growth.

Key Responsibilities

• Develop and implement a marketing strategy that aligns with business goals, emphasizing demand generation and pipeline growth
• Lead the marketing team in executing campaigns to build brand equity, generate leads, and drive sales growth
• Collaborate with senior leadership to ensure marketing initiatives support key business priorities and drive measurable outcomes

Required Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field (MBA preferred)
• 10+ years of progressive marketing experience, with at least 5 years in a leadership role within a growth-stage SaaS company
• Proven track record in developing successful demand generation strategies in a growth-stage SaaS environment
• Experience in identifying and penetrating new market verticals, particularly in mid-market B2B environments
• Strong expertise in digital marketing, demand generation, and customer lifecycle management